American banks show ads during online banking

If you're using Facebook or Gmail, you're already used to it: ads in the sidebar that are based on the contents of your e-mails, wall posts or likes. Now, the American company Cardlytics has gone a step further by creating software to show ads during online banking.

The Social Network

On October 13, I went to see The Social Network, the movie about Facebook and its founders. I already blogged about the movie here, saying I couldn’t wait to see it, so I was very happy that the Association for Internet Marketing (the AIM) invited me to go see the Belgian avant-première.